The depressing thing about following the Balloon Boy story is how painfully obvious a lot of it seems. Man wants to be a TV star; man is unafraid to put his family in the spotlight; embarrassing incident becomes national headline. But it makes one imagine what a more new media-savvy version of Heene might have tried — because possibly the most disappointing and frustrating part of the Balloon Boy saga, from a storytelling perspective, is that the alleged hoax seems simultaneously so pointless and so obvious.
via newteevee.com